Gartner is the world’s leading information technology research and advisory company. Gartner carries out an extensive research program to collect figures for worldwide release. Their website can be found here.
Here is some of the information shared in a press release today:
“Salesforce.com passed SAP as the lead vendor in the worldwide customer relationship management (CRM) software market in 2012, according to Gartner, Inc. Total worldwide CRM software revenue totaled $18 billion in 2012, up 12.5 percent from $16 billion in 2011.”
“Vendors benefited from strong demand for software as a service (SaaS), which represented nearly 40 percent of CRM total software revenue in 2012, as organizations of all sizes sought easier-to-deploy alternatives to replace legacy systems, as net-new applications or to provide alternative complementary functionality.”
Let’s look at the figures released by Gartner:
Summary of the findings shows that Microsoft stands is in fourth place, trailing Salesforce.com, SAP and Oracle. The good news for Microsoft and its partners is that Microsoft Dynamics CRM officially joined Microsoft’s $1b businesses club in the calendar year of 2012.
As Microsoft releases more updates to Dynamics CRM Online (SaaS) and releases Orion (next major release of Dynamics CRM), we should see more growth by Microsoft in the next calendar year. It would be good to see Microsoft knock Oracle off 3rd position and continue to grow up the ladder.
Overall this growth is great for CRM as a whole worldwide. We look forward to another exciting 2013 year!