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Blog Post: CRMUG Summit 2018 Sessions: Attend ‘Leveraging Lead Scoring to Drive Results’

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Are you going to CRMUG Summit 2018 , or are you considering going? Don’t forget to schedule your sessions ahead of time to be sure you can squeeze in as much insight, education, and networking as possible! Make the most of this incredibly valuable experience. During the summit, Ledgeview will be presenting six educational sessions. “Leveraging Lead Scoring to Drive Results” is one of the sessions we’ll be presenting for summit attendees. Join us on Tues. Oct. 16, 2018 at 9:30 a.m. at Location 223 for this session, under the marketing track, which you’ll benefit from in so many ways. Chad Collett, Director of Marketing at Ledgeview Partners, will be covering key topics during the presentation like: Defining lead scoring within your organization Applying lead scoring to your business Identifying different types of lead scoring and how they will benefit your business process Leveraging lead scores for the sales process Building lead scoring models you can use The dos and don’ts of lead scoring, eliminating user silos Lead scoring is a very important topic for CRM and marketing automation system users. It’s a way for team members within your organization can help identify what stage of the customer journey someone is in. With lead scoring, you can figure out whether or not someone is ready to speak with a sales rep or if they need more time. Lead scoring provides this clear visualization of the customer journey, and much, much more. If you want to discover the full value it can bring your team (especially between sales and marketing to create alignment) you’ll want to add this session to your CRMUG Summit schedule in 2018. Schedule your sessions here. If you’ve yet to register for the CRMUG Summit, save 10% on your tickets with the code “PRPLedgeview” and register here. We look forward to seeing you at our educational sessions and throughout the summit at Booth #434.

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